ExoClickWe use it

The biggest self-serve adult ad network: banners, native, sticky, in-video (VAST) and pop-under on one account, with a solid publisher API.

ExoClick is the default first network for most adult sites, and it is the main earner on our own network. One account covers every format: display banners, native widgets, sticky bottom bars, in-video pre-roll (VAST) and pop-unders, each as its own zone you place on the page.

What we learned running it

• Most video-ad demand is HLS-only. On our sites around nine in ten filled VAST responses were HLS streams. If your player only accepts MP4 creatives you silently lose most pre-roll revenue.
• Check that your ads are actually visible. We once had zones that ExoClick filled and paid for that were hidden behind our own player layers. Impressions jumped 3-100x per zone when we fixed it. Measure on a real phone, not only in the dashboard.
• Keep every zone on the site it belongs to. Mixing zones across domains muddles stats and can get a site flagged.
• The pop-under can take over your own tab on mobile (tab-under). Exclude your video player from the pop trigger so a visitor pressing Play doesn’t lose your page.
• The API (login with an API token, then a bearer session) gives per-zone stats, which is how we spot dead or hidden zones.

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